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A comparison of three models to explain internet banking behaviour

  • Cardiff University

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

A key objective of information technology (IT) research is to assess the value of technology for users and to understand the factors that ascertain this value in order to better deploy IT resources. This paper uses structural equation modeling to test if three popular models -TRA, TPB and TAM-of users' behavior can be applied in the internet banking context. The purpose is to understand the capacity of these theories to predict and explain objectively measured behavior. Unlike other tests of these models, this paper employs independent measures of actual behavior and behavioural intention. The results indicate that technology acceptance model is superior to other models and also shows the importance of trust in understanding internet banking behaviour.

Original languageEnglish
Title of host publicationManaging Information in the Digital Economy
Subtitle of host publicationIssues and Solutions - Proceedings of the 6th International Business Information Management Association Conference, IBIMA 2006
PublisherInternational Business Information Management Association, IBIMA
Pages751-759
Number of pages9
ISBN (Print)9780975339350
Publication statusPublished - 2006
Externally publishedYes
Event6th International Business Information Management Association Conference, IBIMA 2006 - Bonn, Germany
Duration: Jun 19 2006Jun 21 2006

Publication series

NameManaging Information in the Digital Economy: Issues and Solutions - Proceedings of the 6th International Business Information Management Association Conference, IBIMA 2006

Conference

Conference6th International Business Information Management Association Conference, IBIMA 2006
Country/TerritoryGermany
CityBonn
Period6/19/066/21/06

ASJC Scopus subject areas

  • Business and International Management
  • Management Information Systems
  • Management of Technology and Innovation
  • Information Systems and Management

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