The blockchain is an emerging technology, which promises to revolutionise the way trust in the digital world is perceived. Nonetheless, it has been an issue that we know little of how and when to apply it in a modern business setting. In particular, how does one identify a business process under the greatest threat or the one, which would bring the most benefit being blockchained. Paper presents our first attempt to understand the reasoning behind the introduction of the blockchain in numerous organisations. We were especially interested in how decisions were made, what perception of the technology was at a time, and which changes had to be implemented to facilitate the introduction. The research method was qualitative - a set of semi-structured interviews as there is no academic source information that we could identify. Obtained results show that there is a worrying difference in technology perception between technical and managerial staff, and decision on technology adaption has clear hype-driven and top-down nature to it. Eventually, we conclude that there is a clear need for further study using quantitative tools and a wider selection of respondents to develop recommendations or come up with some systematic approach.