|Title of host publication||International Association for Business and Society (IABS) 2023.|
|Place of Publication||Bath, UK.|
|Publication status||Published - Jun 2023|
Dual Process Intuitions: Consumers’ Beliefs about Persuasion Processing Drive Morality of Marketing Communications.
Zarema Khon, Yi-Ju Chen, Yvetta Simonyan, Haiming Hang, Samuel Johnson
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution