Enhanced Web Platform for Optimizing Medical Fundraising for a Charitable Fund

Nurkhan Issin, Azamat Salamat, Assanali Aidarkhan, Mariza Tsakalerou

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

This study focuses on the development of an innovative digital charity platform, concentrating primarily on accumulating funds for children requiring medical treatments. Medical crowdfunding has emerged in recent years as a noteworthy form of online fundraising, offering a pivotal alternative financial avenue for high-cost projects, especially medical treatments for critically ill patients devoid of sufficient funds. The study investigates the expansive reach and potential of crowdfunding initiatives, exploring its historical significance and global impact, and highlighting its pertinence across various sectors. In essence, medical crowdfunding serves as an essential monetary conduit for individuals facing severe health predicaments, facilitating the procurement of financial aid from diverse sources, encompassing charitable funds, governmental aid, and private donors. Advances in mobile communication technologies have significantly expanded the reach of crowdfunding, employing online and mobile channels to captivate a more extensive audience. This research scrutinizes the driving factors behind contributors’ participation in medical crowdfunding, revealing the altruistic impulses stimulated by compelling, emotion-evoking narratives. It then integrates these factors in the design, implementation, and assessment of a dedicated medical crowdfunding platform. A real-world campaign, launched in collaboration with a charitable entity in Kazakhstan, serves as a testbed, to assess the platform’s effectiveness. The proposed platform underscores the vital role of technological innovation in eliciting emotional responses and altruistic contributions.

Original languageEnglish
Title of host publicationSmart Mobile Communication and Artificial Intelligence - Proceedings of the 15th IMCL Conference – Volume 2
EditorsMichael E. Auer, Thrasyvoulos Tsiatsos
PublisherSpringer Science and Business Media Deutschland GmbH
Pages215-225
Number of pages11
ISBN (Print)9783031560743
DOIs
Publication statusPublished - 2024
Event15th International Conference on Interactive Mobile Communication, Technologies, and Learning, IMCL 2023 - Thessaloniki, Greece
Duration: Nov 9 2023Nov 10 2023

Publication series

NameLecture Notes in Networks and Systems
Volume937 LNNS
ISSN (Print)2367-3370
ISSN (Electronic)2367-3389

Conference

Conference15th International Conference on Interactive Mobile Communication, Technologies, and Learning, IMCL 2023
Country/TerritoryGreece
CityThessaloniki
Period11/9/2311/10/23

Keywords

  • interactive communication tools
  • medical fundraising
  • social media platforms

ASJC Scopus subject areas

  • Control and Systems Engineering
  • Signal Processing
  • Computer Networks and Communications

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